National Black MBA Association · 48th Annual Conference & Career Expo

Chapter marketing toolkit

Everything your chapter needs to fill seats in Los Angeles: written posts you can paste as-is, graphics that are already on brand, and five emails ready to send. Start by typing your chapter name below — it drops into every piece of copy on this page.

Dates
September 23–25, 2026
Venue
Los Angeles Convention Center
Theme
Pivot
Every [CHAPTER] on this page updates as you type.
How to use this

How this works

Everything is on this page. Copy the words straight from the copy bank; download the images with one click. No account, no login, nothing to install.

To get the words

  1. Type your chapter name in the yellow bar at the top of this page. Every post and email updates as you type — you only do this once.
  2. Go to Social posts and pick your channel tab, or go to Emails.
  3. Click the Copy button — it reads Copy post, Copy caption or Copy email depending where you are. The text lands on your clipboard.
  4. Paste it into LinkedIn, Instagram, Facebook, X, or your email tool. Fill in anything still in [square brackets] — your name, your reason for going, your meetup day and time.

Nothing to download, and it works on a phone.

To get the images

  1. Scroll to Graphics and find the one you want. The table below says which size goes where.
  2. Click the image, or the Download PNG link under it. It saves at full resolution, ready to post.
  3. On a phone, press and hold the image and choose Save to Photos.
  4. Need to customize one? Grab the editable PowerPoint at the top of that section.

Every image here downloads at full resolution. Nothing on this page is watermarked or low-quality.

File starts withSizeUse it for
sq-1080 × 1080Instagram and Facebook feed posts
story-1080 × 1920Instagram and Facebook stories, Reels covers
li-1200 × 627LinkedIn and Facebook posts with a link
x-1600 × 900X
banner-linkedin1584 × 396Your LinkedIn profile header
zoom-background1920 × 1080Video call background

To add your chapter name to a graphic

  1. Install the brand font first, or your text will look wrong: fonts.google.com/specimen/Inter → Get font → install.
  2. In Graphics below, click Download the editable PowerPoint, then open it.
  3. Click the text and retype it. Replace [YOUR CHAPTER], change the countdown number, or fill in the quote card.
  4. File → Save As, choose PNG, and pick Just This One when it asks. That PNG is your post image.

Slide 7 is a blank on-brand frame for anything this kit doesn't cover.

If something doesn't work

  • The Copy button did nothing. Select the text in the box and copy it the normal way instead.
  • Your chapter name disappeared. It's saved in one browser on one device — retype it if you switch computers.
  • The PowerPoint text looks wrong. Inter isn't installed. Install it, then reopen the file.
  • The download didn't start. Right-click the image and choose Save image as instead.
Start here

Four things that move the needle

Chapters that fill rooms do the same handful of things. If you only have an hour this week, do these.

1 · Post from people, not just the chapter page

A board member's personal post reaches further than the chapter account and converts better. Ask three officers to fill in the Why I'm going template and post it themselves.

2 · Lead with the money math

Membership is $199 and cuts $300 off registration — joining first costs $748 against an $849 non-member ticket, and you keep the membership for a year. Most people have never run that number.

3 · Give members the employer email

The biggest blocker is not price, it's approval. The manager-request email below removes that excuse in one paste.

4 · Name a meetup

"Our chapter is meeting at the Career Expo entrance Thursday at 9" turns a solo trip into a group plan. People register when they know who they'll be with.

Copy bank

Social posts, ready to paste

Written for each platform's habits — long-form on LinkedIn, short on X, visual-first on Instagram. Pair each one with the matching graphic below.

Chapter announcement

Post now · pair with li-01
The [CHAPTER] Chapter is heading to Los Angeles.

The National Black MBA Association's 48th Annual Conference & Career Expo runs September 23–25 at the L.A. Convention Center, and this year's theme is Pivot — which is exactly what a lot of us are doing right now.

Three days of keynotes, breakout sessions, and a Career Expo where recruiters are in the room and interviewing on site.

If you've been waiting for a reason to go, go with us. Comment below or DM me and I'll add you to the chapter thread.

Register: https://nbmbaa.org/conference/registration/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

The money math

The highest-converting post · pair with li-02
Quick math for anyone still deciding on the NBMBAA conference in September.

Non-member registration: $849.
NBMBAA professional membership: $199.
Member registration: $549.

Join first and you pay $748 — about a hundred dollars less than the non-member ticket, and you get a full year of membership on top of it.

If cost is what's holding you back, this is the move.

Membership: https://nbmbaa.org/membership/
Registration: https://nbmbaa.org/conference/registration/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

Why I'm going (personal)

Post from your own account, not the chapter page
I'll be in Los Angeles September 23–25 for the National Black MBA Association's 48th Annual Conference & Career Expo.

I'm going because [one specific reason — the pivot you're making, the role you're targeting, the people you want in your corner].

Every real move in my career started with a room I decided to walk into. This year that room is in L.A.

If you're going, say so below — I'd like to find you there. If you're on the fence, ask me anything.

https://nbmbaa.org/conference/registration/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

Ask your employer

Removes the real blocker: approval
A note for anyone whose company will cover professional development:

The NBMBAA Annual Conference is a legitimate line item. Three days of leadership programming, a Career Expo with active recruiters, and a national network your company gets access to through you.

NBMBAA publishes an Employer Approval Toolkit for exactly this conversation, and I'm happy to send you the email I used.

Most people don't ask. Ask.

https://nbmbaa.org/conference/registration/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

Final call

Post the week of September 14 · pair with sq-02
Last call from the [CHAPTER] Chapter.

Registration for the NBMBAA 48th Annual Conference & Career Expo closes at the advance rate on September 20. After that you're paying the on-site rate — $599 for members, $929 for non-members.

Same conference. Higher price. Register before you fly.

https://nbmbaa.org/conference/registration/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

Students & campus partners

Tag your local business schools · pair with sq-08
If you teach, advise, or mentor Black business students — send them to Los Angeles.

Student membership in the National Black MBA Association is $49 a year. The Career Expo at the 48th Annual Conference puts them in front of recruiters who are interviewing on site, for three straight days, in September.

The [CHAPTER] Chapter will help your students plan the trip. Reach out.

https://nbmbaa.org/membership/

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership
Graphics

Seventeen finished images

Click any image to download it at full resolution, or use the Download PNG link under it. Anything with a placeholder like [YOUR CHAPTER] has an editable version in the PowerPoint file: retype it, then File → Save As → PNG.

Emails

Five emails, in send order

The first four go from your chapter to your members. The fifth is for members to send to their own manager — that's the one that unlocks budget.

1 · Save the date

Send now
Subject: [CHAPTER] is going to Los Angeles — September 23–25

Hi [First name],

The National Black MBA Association's 48th Annual Conference & Career Expo is September 23–25 at the Los Angeles Convention Center, and the [CHAPTER] Chapter is going as a group.

This year's theme is Pivot. Three days of keynotes and breakout sessions, plus the Career Expo, where recruiters are on site and interviewing.

Two things to do this week:

1. Put September 23–25 on your calendar.
2. Register at https://nbmbaa.org/conference/registration/ — advance pricing runs through September 20, and rates go up on site.

Reply to this email and I'll add you to the chapter group for travel, hotel, and meetup plans.

See you in L.A.,
[Your name]
President, [CHAPTER] Chapter

2 · The cost case

Send about a week later
Subject: The cheapest way to get to Los Angeles

Hi [First name],

If cost is the thing standing between you and the conference, run this math with me.

Non-member registration is $849.
NBMBAA professional membership is $199.
Member registration is $549.

Join first and you pay $748 — less than the non-member ticket — and you keep the membership for a full year.

Student membership is $49, so if you're mentoring or teaching, this is an easy forward.

Membership: https://nbmbaa.org/membership/
Registration: https://nbmbaa.org/conference/registration/

Registering early also gets you earlier Job Board access and more interview slots — and the hotel block fills up, so book your room when you register.

[Your name]
President, [CHAPTER] Chapter

3 · Students & campus partners

Send to schools and student groups
Subject: Bringing your students to the NBMBAA Career Expo

Hi [Name],

I lead the [CHAPTER] Chapter of the National Black MBA Association, and I'm writing about our 48th Annual Conference & Career Expo, September 23–25 in Los Angeles.

The Career Expo is the part your students should see. Recruiters are on site and interviewing for three days — it is a very different experience from a campus career fair.

Student membership is $49 a year, and registering early gets students earlier access to the Job Board.

If a group from your program wants to attend, I'm glad to help coordinate travel and connect them with our chapter members on the ground.

Details: https://nbmbaa.org/conference/registration/

Best,
[Your name]
President, [CHAPTER] Chapter

4 · Final call

Send the week of September 14
Subject: Advance registration closes September 20

Hi [First name],

Short note: advance registration for the NBMBAA 48th Annual Conference closes on September 20. After that it's the on-site rate — $599 for members, $929 for non-members.

If you're coming to Los Angeles with the [CHAPTER] Chapter, register this week: https://nbmbaa.org/conference/registration/

Already registered? Reply and tell me, and I'll add you to the group chat. We're meeting at the Career Expo entrance on [day] at [time] so nobody walks in alone.

[Your name]
President, [CHAPTER] Chapter

5 · Ask your employer

For members to send to their manager
Subject: Professional development request — NBMBAA Annual Conference

Hi [Manager],

I'd like to attend the National Black MBA Association's 48th Annual Conference & Career Expo, September 23–25 in Los Angeles.

What I expect to bring back:

• Leadership and skill programming across three days of plenaries and breakout sessions
• Access to a national network of Black business professionals that our team can draw on for hiring and partnerships
• Visibility for [Company] with candidates at the Career Expo, if we want to use it that way

Cost: $549 registration at the member rate, plus travel and lodging. NBMBAA publishes an Employer Approval Toolkit if it's useful for the paperwork.

Registration details: https://nbmbaa.org/conference/registration/

I'd like to register before advance pricing closes on September 20. Can I get your approval this week?

Thanks,
[Your name]
Cadence

What to post, and when

Five weeks of posting, plus the conference itself. Two or three posts a week is plenty — consistency beats volume.

Aug 20–26

Announce it

  • Chapter announcement on LinkedIn and Facebook (pin the Facebook post)
  • Save the date graphic on Instagram — sq-01
  • Email 1 to your full member list
  • Ask three board members to write their "Why I'm going" post
Aug 27–Sep 2

Make the cost case

  • The money math post on LinkedIn — sq-03
  • Email 2 to members who haven't registered
  • Send email 3 to your campus partners
Sep 3–9

Make it personal

  • Board members post their "Why I'm going" cards — sq-07
  • Roll call post on Instagram — sq-04
  • Share the employer-approval email with your list
Sep 10–16

Create urgency

  • Final call posts on every channel — sq-02, story-02
  • Email 4 to everyone still unregistered
  • Countdown graphic — sq-06, updated number
Sep 17–22

Organize the group

  • Post the chapter meetup time and place
  • Members swap their LinkedIn banners — banner-linkedin
  • Zoom background in every chapter meeting — zoom-background
Sep 23–25

Post from the room

  • Stories from sessions, the Expo floor, and the chapter meetup
  • Tag NBMBAA and other chapters — this is how next year's attendance gets built
  • One group photo, posted everywhere
Reference

Prices and deadlines

From nbmbaa.org/conference/registration, checked August 21, 2026. Re-check before you quote a number in public.

WindowDatesMemberNon-member
Premier AccessMar 4 – Jun 1$349$649
Insider AdvantageJun 2 – Jun 30$399$699
StandardJul 1 – Aug 20$499$799
Final AccessAug 21 – Sep 20$549$849
On-siteSep 21 – 25$599$929

Membership

Affiliate free · High School (Leaders of Tomorrow) $15 · Student $49 · Professional $199. The professional tier pays for itself against the $300 member/non-member registration gap.

What a badge includes

Plenaries and keynotes · breakout sessions and activations · Career Expo and interview space · corporate hospitality receptions · networking events · NBMBAA Career Success Network resources.

Why early matters

Beyond price: earlier Job Board access and more interview opportunities. The hotel block also fills up — book your room when you register.

Groups

NBMBAA runs a separate group registration portal for non-exhibitor groups: group-nbmbaa2026.streampoint.com. Worth a look if you're moving more than a handful of members.

Brand basics

Staying on brand

If you make something that isn't in this kit, these are the rules. The blank frame on the last slide of the PowerPoint file is already set up correctly.

#FFDB00
#FF7517
#6B0582
#800359
#29DBC7
#1C3DA1

The official hashtags

Confirmed by the National office — all four on LinkedIn, Instagram and Facebook; two on X
#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership

All four go on LinkedIn, Instagram and Facebook. Posts on X use just #PIVOT2026 #NBMBAA so every one of them clears the 280-character limit.

Type

Inter Bold for headlines, Inter Regular for copy. Headlines set in all caps, tight leading. If Inter isn't installed, Arial is the closest safe substitute — never swap in a serif.

The logo

Use the white-and-yellow lockup on dark or photographic backgrounds and the blue or purple lockup on light ones. Don't recolor it, stretch it, or set it on a busy part of a photo.

The arrow

The yellow arrow and the "Project Pivot" ribbon are the signature. One of them per graphic, running off the edge. Two competing arrows make it look busy.

Photography

L.A. imagery — palms, skyline, daylight — under a color wash from the palette, with type reversed out in white. Keep faces and hands clear of the type.

Ground rules

Four things to keep consistent

These are settled — nothing here needs a decision from you. Following them keeps every chapter's posts pulling in the same direction.

Use all four hashtags

#PIVOT2026 #NBMBAA #NBMBAA48 #Leadership — on LinkedIn, Instagram and Facebook. Posts for X use #PIVOT2026 #NBMBAA only, so each one stays under 280 characters. They're already at the bottom of every post in the copy bank.

The dates are September 23–25

That's what goes in public copy, and it's what every graphic in this kit says. If you write something from scratch, match it.

Don't promote speakers

Chapters promote the conference, not the lineup. Speaker announcements come from the National office — nothing in this kit names one, and posts shouldn't add any.

Quote prices from the table above

Member $549, non-member $849 through September 20; $599 and $929 on site. Verified from nbmbaa.org on August 21, 2026. If you're posting much later in September, glance at the registration page first.